Author - Marketing

2018 Primerdesign Football Sweepstake

The Primerdesign 2018 Football Sweepstake!

Look out for our special football postcards in your orders for instant product promotions, and your chance to win an Apple iPad! Primerdesign is excited to launch our 2018 Football Sweepstake. From today every order that we send out will include a special promo postcard. This postcard will feature one of the countries taking part in this summer’s football extravaganza and one of our many fantastic product offers. In addition, if the country on this postcard wins the overall tournament then [...]

Read more...
Primerdesign Quality Control

Primerdesign’s quality control: The what’s and why’s of ISO certification

Quality is paramount to Primerdesign’s success and reputation. It is critical that customers are confident in the quality and performance of our products. By promoting a culture of improvement, accountability and by maintaining certifications to ISO 13485 and ISO 9001 our aim is to use our knowledge and expertise in qPCR to provide the very best kits in all areas of need. We are proud to adhere to international certification when designing, manufacturing and supplying real-time PCR kits, reagents [...]

Read more...

An innovative approach to qPCR multiplexing: A Q+A with Sara Arocas-Torrecillas

Primerdesign is proud to present three brand new real-time PCR product ranges to our portfolio. Firstly, genesigMYPLEX qPCR Kit STD is a personalised approach to multiplex assays. You have full control to select any 2 or 3-way combination of the 10 most prevalent STD pathogens in an easy-to-use multiplex qPCR assay. The 10 most prevalent STD pathogens that can be selected include: Chlamydia trachomatis Neisseria gonnorrhoeae Gardnella vaginalis Treponema parvum Herpes simplex type 1 and 2 Trichomonas vaginalis Mycoplasma genitalium Ureaplasma parvum Mycoplasma hominis Ureaplasma urealyticum   Our second new range [...]

Read more...

A Summary of the Primerdesign Easter Egg Hunt!

The Primerdesign Easter Egg Hunt 2018 is officially over! We had an egg-cellent response to this promotion, with many people taking advantages of the discounts and freebies on offer. There were 11 eggs in total to be found – a few lucky customers even managed to find them all! Now it’s over, we thought we would put together a quick summary, explaining where all the eggs were and what offers they contained. Egg 1 This egg was on our homepage, right at [...]

Read more...

Primerdesign at Analytica 2018

Primerdesign is excited to be attending Analytica – the World’s largest industry gathering for laboratory technology and biotechnology sectors. Held in Munich, Germany from 10-13th April, Analytica is the World’s largest industry gathering – where the key players and decision makers meet. As the industry’s definitive forum, Analytica gives visitors a comprehensive market overview and presents innovative products, systems, components and applications that cover the entire value chain for laboratories in industry and research. Primerdesign can be found in Hall A3, at [...]

Read more...

The Primerdesign Easter Egg Hunt 2018

We are excited to launch the Primerdesign Easter Egg Hunt! Dotted around the Primerdesign and genesig websites are 11 different Easter eggs. Since we couldn’t fill them with chocolate we thought we’d fill them with fantastic special offers, freebies, and egg-cellent discounts! When you spot a promotional Easter egg (see examples below), simply click on it and you’ll be taken to a secret page with details of the egg-xtra special offer related to that specific egg. There [...]

Read more...

Japanese Encephalitis Virus vaccine was running low, here is what you need to know

Japanese Encephalitis Virus (JEV) is relatively unknown, even though it has been the leading cause of viral encephalitis in Asia for the last 20 years. The disease is a mosquito-borne viral infection, which has spread from East Asia to the Oceania region in the last two decades and could spread further into mainland Australia in the coming years. There were false reports that vaccines for JEV were in short supply, which raised concerns, especially in the Philippines. This then lead [...]

Read more...

Has authenticity of meat products changed since the last major meat scandal: “Horse gate”?

Has authenticity of meat products changed since the last major meat scandal: “Horse gate”? In a simple answer, yes there have been some alterations to legislation by authorities worldwide to reduce the chances of this form of scandal happening again. Plenty more is still required around the world to gain customer trust in meat products. This blog will explore the horse meat scandal that happened across Europe in 2013. Additionally, the most recent defamation to the meat industry occurring in [...]

Read more...

New Year’s resolution 5 lab practices to live by

Happy New Year to one and all. As it is the New Year, here at Primerdesign we have decided to share our New Year’s resolution, which consist of 5 laboratory practices to live by this year. 1) A clean and tidy laboratory If you are to do only one thing this New Year, then please make sure you have a clean and tidy laboratory. This is our number 1 resolution. Having a clean lab has many advantages that are vital for everyday [...]

Read more...

Introducing you to Primerdesign’s brand new blog!

We are excited to present to you the launch of Primerdesign’s brand new life science and molecular testing blog. This will be the platform for us to share with you educational content and be a source of thought-leadership. The engaging content that the blog will provide, hopefully will stimulate you to contribute and provide feedback to generate an exciting discussion. The Primerdesign blog will be posting about topical debates, interesting topics and breaking news. We will be providing how-to-guides, and [...]

Read more...